Diada – movie premiere

Diada (international title: Dyad) is a gripping Bulgarian coming-of-age drama directed and written by Yana Titova. Released in 2023, the film follows 16-year-old Dida (Margarita Stoykova), a rebellious teenager from a small town who dreams of moving to America to study painting and reunite with her estranged mother. When she suddenly has only hours to raise a large sum for her plane ticket—even her best friend Iva (Petra Tzarnoretchka) can’t help—school troubles and desperate choices push her to the edge, exploring themes of youthful ambition, isolation, friendship, and the harsh realities facing modern Bulgarian teens.The cast features strong performances from young leads Margarita Stoykova and Petra Tzarnoretchka, alongside established actors including Silvia Lulcheva, Ivan Burnev, Vasil Binev, Tsvetan Aleksiev, Irmena Chichikova, and Jaklin Docheva.Produced by Portokal in co-production with No Blink Pictures and others, Diada has been praised for its raw authenticity and powerful portrayal of adolescent struggles.

My work for the film was to fully manage their digital marketing: planning, execution and reporting.